In this free Masterclass, I will be guiding you through powerful frameworks inspired by the latest discoveries in consumer psychology and behavioural science I use with entrepreneurs & startups I work with to help you create a more compelling and innovative offering that will boost your levels of customer engagement and fuel your business growth.

As Tara Nicholle Nelson famously said "You cannot buy engagement. You need to build engagement."

By attending this special Masterclass you will be learning:

1) How to understand what is stopping more customers from currently buying/using your product or service and what strategies you need to adopt to remove that friction.

2) How to apply simple and effective product strategies that will help your customers achieve their goals within your product/service & generate better retention.

3) How to trigger the right set emotions and behaviours within your product/service to help you turn customers into your biggest ambassadors to boost your branding and improve your customer acquisition.


WHO IS THIS EVENT IDEAL FOR

• Technical or non-technical founder(s)

• Pre-seed to seed startups

• B2B or B2C digital solutions

• Has already launched their product/service on the market.

If you are serious about elevating the quality of your product or service, I look forward to seeing you at this Masterclass

"Filippo's knowledge and passion for the subject of behavioral psychology in the context of marketing and sales really shines throughout. I see a lot of value he is adding to our go-to-market strategy and customer engagement in an organic and holistic way. Additionally, his coaching program brings everyone in my team on the same page with the frameworks and techniques that really work."

Nikita, Co-founder Morego Travel

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ABOUT ME, FILIPPO DI LENARDO

I am a third-time entrepreneur with a relentless aspiration to create products and services that can positively impact people’s lives.

I believe life is all about exploring our interests, understanding who we can operate at our best, and putting ourselves out of our comfort zone to evolve.

This desire to understand how to make a positive change in myself and amplify the impact as a business brought me to work with leading experts in the field of business strategy, consumer psychology, behavioural science, and human performance.

I am the founder of 3SSENTIA platform, speaker, guest on podcasts and write for famous blogs such as Pick The Brain, The Innovation, Good Man Project among others.

I love pushing the boundaries & exploring all aspects related to the human mind whether that is spirituality, AI, neuroscience or behavioural economics. The entrepreneurs & teams I normally work with operate in the following industries: education, health & wellbeing, sustainability, non-profit & NGO, Transformative tech, social sciences, consumer products, research.

We are living in extraordinary times where extraordinary people are needed to create a society that is more conscious and sustainable in the way it operates.

It’s our time, it’s our responsibility.

My goal, by working together, is to make this change happen!